Working Theorys

Working Theorys

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Working Theorys
Working Theorys
Digital Tug-of-War
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Digital Tug-of-War

On TikTok ban whiplash, digital trade, Harvard MBAs, and CEOs running it back.

Anu Atluru
Jan 19, 2024
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Working Theorys
Working Theorys
Digital Tug-of-War
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[January 2025] Hello loyal readers, I wanted to share where my mind has been with writing lately. If you’re curious, read on—or skip straight to today’s post in the next section (a refreshed format).

Last year, I wrote ~50 essays (plus many unpublished ones), which taught me a lot about my interests, habits, and goals. This year, I want to put more energy into longer-term creative projects and be more selective with essays, putting greater intent into each one. To balance these demands, I’m going to experiment with new formats alongside my usual essays (a couple are already in progress).

Today’s post is one such experiment, refreshing a format I used last year for paid subs—quick thoughts on what’s happening now and what’s caught my eye recently. We’re living in an economy of takes and double takes, after all. I welcome your feedback: comment and share if you like it; if not, shake your head silently and DM me. :)

The will-they-or-won’t-they TikTok ban whiplash is at least nudging ‘digit…

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